Statement issued by the company (Announcement)<\/p>\n
Verizon<\/strong> is announcing new programs and benefits that continue to give customers more choices and flexibility, and advance the momentum in the business. Verizon is also refreshing its brand, bringing forward the energy and vibrancy of how people live, work and play, powered by Verizon. The refreshed branding and creative formats will be rolling out across the company\u2019s consumer, business and network footprints.<\/p>\n Verizon is introducing new choices and flexibility for Home Internet customers with the launch of myHome, an extension of its popular myPlan<\/strong> mobile offering, and implementing an always-on guaranteed phone trade-in program for new and existing mobility customers. The company also unveiled Verizon Access<\/strong>, a new platform for all customers that provides exclusive access to the most sought-after events and experiences, including NFL games, music festivals, concerts<\/strong> and more. Verizon Business is also launching an industry-first smartphone management solution that offers business customers more choices and peace of mind for managing their company\u2019s smartphones.<\/p>\n \u201cVerizon is one of the most recognizable brands. By listening to our customers, we continue to significantly evolve our offerings and brand promise to connect people when it matters most on our reliable network,\u201d said Verizon Chairman and CEO Hans Vestberg<\/strong>. \u201cWe never stop pushing the industry forward and delivering more value to all of our customers. This next chapter is a continuation of our journey of service and innovation.\u201d<\/p>\n \u201cVerizon is a strong, trusted brand that plays a critical role in people’s lives, but most of what we do is often invisible and behind the scenes. We want to make the invisible, visible,\u201d says Leslie Berland<\/strong>, Verizon Chief Marketing Officer. \u201cThe new logo, design system and creative approach pulls inspiration from the company’s heritage while infusing the energy, vibrancy, and experience of life powered by everything Verizon offers.\u201d<\/p>\n These bold moves are a continuation of how the company is building for customers\u2019 needs. New offerings and benefits now available to Verizon customers include:<\/p>\n As customer offerings expand, the brand will begin showing up in a new way for consumers and business customers, both nationally and internationally. The company is introducing a new logo: a red V with a yellow glow, which anchors in the Verizon name – Veritas (truth) and Horizon (the future of possibility). The refreshed design system reflects that energy with new color palettes, photography, and new TV and digital formats that reflect the way people live, work and play. These changes will roll out across marketing, digital properties, including the website and apps, and in retail stores in the coming years. This supports the momentum in the business while staying within current investments.<\/p>\n To announce the brand evolution, the company released a new TV spot<\/u><\/a> that harkens back to its iconic \u201cCan You Hear Me Now?\u201d campaign. The film stars a real Verizon network engineer as the \u201ctest man,\u201d and bridges from the company\u2019s roots to how it shows up in people\u2019s lives today. Verizon is also introducing new advertising campaigns for myHome, the best phone trade-in offer<\/u><\/a>, and Spanish-language content partner ViX<\/u><\/a>, where customers can catch all the Copa America matches.<\/p>\n To learn more about today\u2019s announcement, visit Verizon.com\/refresh<\/u><\/a>. For all of Verizon\u2019s new offerings and benefits, visit verizon.com<\/u><\/a>.<\/p>\n 1<\/sup>\u00a0Guaranteed Trade In Program: <\/strong>Eligible on any Apple, Samsung and Google models, any condition. Trade-in guaranteed value varies by myPlan tier, up to $830 on Ultimate Unlimited with trade-in\/promo credit applied over 36 mos; promo credit ends if eligibility req\u2019s are not longer met. For existing customer upgrades, phone must be active for 60 days prior to trade in. Trade-in terms apply.<\/p>\n Verizon Communications Inc. (NYSE, Nasdaq: VZ) powers and empowers how its millions of customers live, work and play, delivering on their demand for mobility, reliable network connectivity and security. Headquartered in New York City, serving countries worldwide and nearly all of the Fortune 500, Verizon generated revenues of $134.0 billion in 2023. Verizon\u2019s world-class team never stops innovating to meet customers where they are today and equip them for the needs of tomorrow. For more, visit verizon.com<\/u><\/a> or find a retail location at verizon.com\/stores.<\/u><\/a><\/p>\n VERIZON\u2019S ONLINE MEDIA CENTER: News releases, stories, media contacts and other resources are available at verizon.com\/news<\/a>. News releases are also available through an RSS feed. To subscribe, visit www.verizon.com\/about\/rss-feeds\/<\/a>.<\/p>\n AGENCIA EFE S.A.U. shall not be liable for any information contained in this message and assumes no responsibility towards third parties in relation to its contents, being expressly exempt from any liability that the author may have in relation to the information in question.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" Statement issued by the company (Announcement) Verizon is announcing new programs and benefits that continue to give customers more choices and flexibility, and advance the momentum in the business. Verizon […]<\/p>\n","protected":false},"author":198164071,"featured_media":48434,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[125518],"tags":[],"class_list":["post-117963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-globenewswire-en"],"acf":[],"yoast_head":"\n\n
Media contact: <\/strong>\r\nKatrina Cabrera\r\nkatrina.cabrera@verizon.com<\/u><\/a>\r\n\r\nElizabeth Angley\r\nelizabeth.angley@verizon.com<\/u><\/a><\/pre>\n