{"id":204671,"date":"2026-01-16T15:00:28","date_gmt":"2026-01-16T14:00:28","guid":{"rendered":"https:\/\/efecomunica.efe.com\/?p=204671"},"modified":"2026-01-27T02:26:44","modified_gmt":"2026-01-27T01:26:44","slug":"bitget-drops-new-video-with-world-cup-winner-julian-alvarez-turning-trading-into-a-one-stop-uex-megastore","status":"publish","type":"post","link":"https:\/\/efecomunica.efe.com\/en\/bitget-drops-new-video-with-world-cup-winner-julian-alvarez-turning-trading-into-a-one-stop-uex-megastore\/","title":{"rendered":"Bitget drops new video with World Cup winner Juli\u00e1n Alvarez, turning trading into a one-stop UEX megastore"},"content":{"rendered":"<div>\n<p>Statement issued by the company (Announcement)<\/p>\n<p><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=E-nlXnPsIrJ8aZdj-21b3Zij4Tc39LeV9hY3wgMD4I3CvBy30E5_42CC9PUUYGvHi6HAkPjU2R9E04vNxg72Iw==\" target=\"_blank\" rel=\"noopener\"><u>Bitget<\/u><\/a>, the world\u2019s largest Universal Exchange (UEX), has released a new global video featuring <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=vqK53FDrAtU65E2uRkf8YDQDt73sj6sUst4JTfu2pY3Tjy-R9sK7lG4jpRdv2A1L271kpc8oEo9Kh0UTB0YRQZex0vJi7xWZZSC2kdkTMlPZPkDkX7S6BWhwmBnXmA7Jz5Ev1j8PxOXOhay9sDMgqw==\" target=\"_blank\" rel=\"noopener\"><strong><u>World Cup winner Juli\u00e1n <\/u><\/strong><strong><u>Alvarez<\/u><\/strong><\/a>, using football culture to explain a simple idea: <em>if you want to trade the world, you should not have to shop around.<\/em><\/p>\n<p>The video brings Bitget\u2019s Universal Exchange vision to life through a familiar setting for football fans. Set inside a stylized football megastore, \u00c1lvarez browses match-day essentials that double as investment cues. Crypto takes the place of footballs, stocks show up as shin guards, and forex is laced into boots built for speed. The visual language does the heavy lifting, turning a complex multi-asset idea into something instantly intuitive: <em>everything a trader needs, under one roof.<\/em><\/p>\n<p>The creative lands on Bitget\u2019s core proposition as it evolves into a Universal Exchange, offering unified access to crypto, tokenized stocks, gold, forex, and derivatives through a single account. Instead of switching platforms as markets move, users can rotate capital across asset classes with greater efficiency, transparency, and flexibility. The video captures this shift in a way that feels familiar to football fans and translates seamlessly to traders who value speed, coverage, and control.<\/p>\n<p><em>\u201cJust as a professional footballer needs access to the best equipment in one place, Bitget gives traders seamless access to diverse asset classes within one platform,\u201d <\/em><strong>said Ignacio Aguirre, Chief Marketing Officer at Bitget.<\/strong><em> \u201cThat convenience is a competitive edge.\u201d<\/em><\/p>\n<p>\u00c1lvarez\u2019s role in the campaign reflects the same principles behind UEX. Consistency, readiness, and the ability to adapt as the game changes. As markets become increasingly interconnected and trade around the clock, Bitget\u2019s infrastructure is designed to support continuous access and smarter capital deployment across asset classes without compromising liquidity or cost.<\/p>\n<p>The new video is now live across Bitget\u2019s global channels and marks the latest step in the brand\u2019s push to blend culture, sport, and trading education in the UEX era. As Bitget continues to expand market coverage and roll out additional multi-asset capabilities, the message behind the campaign stays the same. Trade smarter. Stay ready. And keep everything you need within reach.<\/p>\n<p>Watch the full video <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=qiBphcdGI3MjeProxgqRlhQE1u8YPo8Crm16Rbq1Acb5dDManoH9nsbzczSKZR9FsFTBiP926GlFUlC4Dz1xf33UBtmKM8cAOjT1Jqvy5SY=\" target=\"_blank\" rel=\"noopener\"><strong><u>here<\/u><\/strong><\/a>.<\/p>\n<h2>About Bitget<\/h2>\n<p><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=E-nlXnPsIrJ8aZdj-21b3dIBr-BqUl8aZn5N1-ZIund22v9b9wYOvLopXQXOlDdefIs3msAWnZPCvw9fCwtd9w==\" target=\"_blank\" rel=\"noopener\"><u>Bitget<\/u><\/a> is the world&#8217;s largest\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=NCk_S7Gz_-61AgADlQeWgLV8XkUiuByMdG7k6gWQriK7w90shqnlbENVOpqGEApuPOtY3YIQjsQCyqQnIuK0sHCIrwut8eojvZCGvSnKdwu5CXx50m5dgCsGxXzXtKiDeaVOwuEoZM7Bn_isQEAAU_GkYeDiTDtrxXTapUz-HFs=\" target=\"_blank\" rel=\"noopener\">Universal Exchange (UEX)<\/a>, serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=dQ9grPqhTXMwq5I8Dgu9dTrwwqGLq8aIMztR7-JyxWzkujrE7r7yvAov26TW4kEO-PjG3nFVknOAzOqSG7uJrvoKYMoAwZrFTAKPaatO0Cs=\" target=\"_blank\" rel=\"noopener\"><u>LALIGA<\/u><\/a> and\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=Nuz5HtDg9VabSHpPeYj7BmRz8opZf2dbxgQ0EyaJOfyMpgHGBcrpTsA_b59ahe6xfha-g_N8WENqaNZ7EKyZL6XBXNauygxhOaGT873pGM71Er0M7T5SL1-vpYU6ZM4YnaIS_GBNwWxMBg8NHooOh2o0LSxh5-l8ysA7wlPLg_gPvozvHeC0XkJELAw8nxUsmsIJPWLzvNuIoFVUfFFPtw==\" target=\"_blank\" rel=\"noopener\">MotoGP\u2122<\/a>. Aligned with its global impact strategy, Bitget has joined hands with<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=yJiHCqeHKIJ8f4nsAXMhiLh8I85f17_dGGqn8OGJYsHK1OecD6OHIFU0HxyXnuExhgThWJlgS3Xdv9KJjVCJZzT070LbuOAM0JmjGLl5G4B_-kW6kzjbpjlv-yWDWWTkPETkB-sFl8jxek9LLJkJkZVGJQwk8wH4ikJfSysHm_zlBYMZ4E2GS_yjldlqohCTKl9Q66--20dBrBNnVapVW7uGOD6uWPcS8TWcRZpmLSw=\" target=\"_blank\" rel=\"noopener\"><u> UNICEF<\/u><\/a> to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry&#8217;s lowest fees and highest liquidity across 150 regions worldwide.<\/p>\n<p>For more information, visit:\u00a0<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=RVYNE8VUsXGe-YGn43iNrcGhbHngUUrWZaQK2iSrT7xOj3z4xtt1A-oDp9CHFP7m4xfgZQ35TyYI1HOJdGD6Pg==\" target=\"_blank\" rel=\"noopener\">Website<\/a> | <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=AD8HiwP-pRHhWj8KijKeF6U1AXk0CuN9jgSE7NVITQUowxkSnuv4XdxrMp8Px_tyAg1S_RjPulFakJXJQrqFRg==\" target=\"_blank\" rel=\"noopener\">Twitter<\/a> | <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=WYztqbYIKy5a2r-2dNF2JIHCSGm6R5GPl2TFXQng7shVw7oIFnzLZBfpzuIstO4Nuri_wXjQ21v5KI8DjsYFR7lSHAmlUW3lwS4daR5wTuI=\" target=\"_blank\" rel=\"noopener\">Telegram<\/a> | <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=gduo3viBMUyOZvHcLr5iAoVICZPSCayW-19VI7K0Yzi1j3dfPsLca99eLk5-aHcDmNh0c_UJijk3DHNM-Q9kGceTxZtE6NlN64d-xISJOJzOdYc8wqHQYynkk_sakE8M\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a> |<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=rmyaJxHfMB7p5jav7-DzmfFGcFIU32zeqeHa7Sywv4UaBW5MuSmKooxPWMybhX8lOvCsp65ri4EYO1xQ7T_UzF7CpkO_Ti1-U-ZFFURjR5k=\" target=\"_blank\" rel=\"noopener\"><u> Discord<\/u><\/a><\/p>\n<pre>For media inquiries, please contact:\u00a0\r\n<a href=\"https:\/\/www.globenewswire.com\/Tracker?data=wY7CRXJ_qL5XMyGYmTnQXJKexR8UFFdXAUGN2MtUZLDgaRd_E7_DGG5b3EOAuGBx8W_gNeL-M6mplXW_nPUC_u39hXxxNf2FWlRt7IWSGYg=\" target=\"_blank\" rel=\"noopener\">media@bitget.com<\/a><\/pre>\n<p><em>Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our<\/em><a href=\"https:\/\/www.globenewswire.com\/Tracker?data=ytt0fMsS2gnSBZdMqxmTKWJVh32wiAKv157H8BVIpwYtTSoqAVOu9jk0dxuYaWswyyAq5T0r3waPcK_jPb0QwCMyhXrl2UopTxWc7D9yl9lxjV_GfDAXs4UQkWeQvszGh_HTwNPD1OFr1qxkYCvv2g==\" target=\"_blank\" rel=\"noopener\"><em><u> Terms of Use<\/u><\/em><\/a><em>.<\/em><\/p>\n<p>A photo accompanying this announcement is available at <a href=\"https:\/\/www.globenewswire.com\/Tracker?data=5-1mhuqWfigXnDw163cjqXQ1z83ihY96egWcxZe6vk3cFgbPQ-ZL45W3yqjA5eCovYjKRmf0Hozyw8pZxUTEhRRXaEgYjXQ-OmGha3Wu5tzU_KmWfOfobMAsUJFiAIPvcA84lsYNaOxdO2n1whQ6T1dUlTGx52FC9LpOnIlQCfIJ--9LThMyuo7T2dAEj-bM3omVidm8cYCfxY4DWh_KhxtpVizkOiJlYAwE9CAwzjNGMLWl9p4ZCsbWTqLPY_PfvvWiD7WMnRI6cmzHMYgCJw==\" target=\"_blank\" rel=\"noopener\">https:\/\/www.globenewswire.com\/NewsRoom\/AttachmentNg\/8d4d2019-ae01-4967-8323-3488e1bc1657<\/a><\/p>\n<p><img \/><em>AGENCIA EFE S.A.U.,S.M.E. shall not be liable for any information contained in this message and assumes no responsibility towards third parties in relation to its contents, being expressly exempt from any liability that the author may have in relation to the information in question. Agencia EFE reserves the right to distribute the press release on the news wire, or to publish it on EFE Comunica.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Statement issued by the company (Announcement) Bitget, the world\u2019s largest Universal Exchange (UEX), has released a new global video featuring World Cup winner Juli\u00e1n Alvarez, using football culture to explain [&hellip;]<\/p>\n","protected":false},"author":198164071,"featured_media":48434,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[125518],"tags":[],"class_list":["post-204671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-globenewswire-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bitget drops new video with World Cup winner Juli\u00e1n Alvarez<\/title>\n<meta name=\"description\" content=\"Bitget drops new video with World Cup winner Juli\u00e1n Alvarez, turning trading into a 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