{"id":230545,"date":"2026-06-11T00:42:35","date_gmt":"2026-06-10T22:42:35","guid":{"rendered":"https:\/\/efecomunica.efe.com\/?p=230545"},"modified":"2026-06-11T01:06:46","modified_gmt":"2026-06-10T23:06:46","slug":"visa-pave-future-ai-powered-commerce-latin-america-openai-partnership","status":"publish","type":"post","link":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/","title":{"rendered":"Visa to \u201cpave the future\u201d of AI-powered commerce in Latin America with OpenAI partnership"},"content":{"rendered":"

Miami, Jun 10 (EFE).- Payments company Visa<\/strong> is seeking to \u201cpave the future\u201d of e-commerce driven by artificial intelligence agents in Latin America through a new partnership with OpenAI<\/strong> to help digitize 93 million microbusinesses across the region, according to Visa\u2019s Regional President for Latin America and the Caribbean, Nuno Lopes Alves<\/strong>.<\/p>\n

The company announced at the Visa Payments Forum<\/a> a \u201cstrategic collaboration\u201d<\/strong> with OpenAI, the developer of ChatGPT, to enable secure Visa payments within agentic commerce, in which AI agents research, compare and complete purchases on behalf of consumers and businesses.<\/p>\n

Lopes Alves said his objective is to ensure that \u201call this talk of digitalization actually reaches\u201d the final link in the chain, the so-called \u201clong tail\u201d of the economy in Latin America, which he described as one of Visa\u2019s most important markets<\/strong> in terms of potential. If considered a single country, the region would be the world\u2019s third-largest economy with a population of 670 million.<\/p>\n

\u201cImagine all those microbusinesses and sole proprietors out there who still seem to be living in another century. In Latin America and the Caribbean, this sector represents 60% of employment. There are 93 million microbusinesses that we want to help digitize,\u201d the executive told EFE.<\/p><\/blockquote>\n

\"Handout
Handout photograph provided by Visa showing Nuno Lopes Alves, Visa Regional President for Latin America and the Caribbean, during the Visa Payments Forum in San Francisco, California, USA. EFE\/Visa. FOR EDITORIAL USE ONLY \/ NOT FOR SALE \/ AVAILABLE ONLY TO ILLUSTRATE THE ACCOMPANYING NEWS STORY (MANDATORY CREDIT).<\/figcaption><\/figure>\n

Secure payments powered by artificial intelligence<\/h3>\n

Visa\u2019s partnership with OpenAI will allow the payments company to provide its global network, authentication capabilities and security infrastructure<\/strong> to support agentic commerce experiences, enabling businesses and consumers to interact and conduct transactions with confidence.<\/p>\n

One of Lopes Alves\u2019 priorities in Latin America, since assuming his role in October, is to \u201cpave the future of e-commerce\u201d in the region through services such as biometric authentication and tokenization<\/strong>, a security process that protects sensitive information by replacing it with identification tokens.<\/p>\n

\u201cAll of this also forms the foundation for something that sounds more futuristic but is arriving very soon: commerce operated by artificial intelligence agents. Building the future of payments involves tokenization infrastructure, biometric authentication and frictionless checkout, but at the same time these are the foundations for agentic commerce,\u201d he said.<\/p><\/blockquote>\n

Across the region\u2019s 33 countries and 18 territories, Visa sees a common trend: preparing for AI-driven commerce. This includes security processes to verify whether a buyer or seller is a real person rather than a bot or a deepfake generated through artificial intelligence.<\/p>\n

For that reason, \u201cVisa\u2019s strategy begins with having the infrastructure in place to make this possible,\u201d including bringing digital services to businesses and enabling them to verify that a purchaser is \u201ca legitimate agent<\/strong> acting on behalf of a consumer with a legitimate intention to buy.\u201d<\/p>\n

\u201cArtificial intelligence is extremely useful for us, but unfortunately it is also extremely useful for fraudsters. That is why, when transactions are tokenized, we are better prepared for this future of agentic commerce,\u201d he said.<\/p>\n

Latin America\u2019s \u201cenormous\u201d potential<\/h3>\n

Latin America is typically either the fastest- or second-fastest-growing region among the five global regions in which Visa organizes its operations, Lopes Alves noted.<\/p>\n

\u201cWith so much digitalization still ahead, there is a great deal to be done in the region. The potential is enormous<\/strong>. It has scale, but also a lot of room for development. And we have very strong relationships with the ecosystem in every country, making it one of our most important markets in terms of growth potential,\u201d he said.<\/p><\/blockquote>\n

The executive stressed that \u201cthere is no one-size-fits-all formula for the region.\u201d Some markets, such as Bolivia, remain heavily cash-based; others, such as Mexico, still have significant room for greater financial inclusion; while countries like Chile are more mature, Brazil presents unique challenges.<\/p>\n

Nevertheless, Visa identifies five common trends across Latin America: the expansion of tokenization, preparation for AI-powered commerce, real-time payments, transactions using stablecoins, and the digitalization of microbusinesses. EFE<\/p>\n","protected":false},"excerpt":{"rendered":"

Miami, Jun 10 (EFE).- Payments company Visa is seeking to \u201cpave the future\u201d of e-commerce driven by artificial intelligence agents in Latin America through a new partnership with OpenAI to […]<\/p>\n","protected":false},"author":198164071,"featured_media":230546,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[123768,123773,123771],"tags":[128283],"class_list":["post-230545","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commerce","category-companies","category-economy","tag-visa-en"],"acf":[],"yoast_head":"\nVisa to pave the future in Latin America with OpenAI partnership<\/title>\n<meta name=\"description\" content=\"Visa is seeking to \u201cpave the future\u201d of e-commerce driven by AI agents in Latin America through a new partnership with OpenAI\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Visa to pave the future in Latin America with OpenAI partnership","description":"Visa is seeking to \u201cpave the future\u201d of e-commerce driven by AI agents in Latin America through a new partnership with OpenAI","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#article","isPartOf":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/"},"author":{"name":"EFE","@id":"https:\/\/efecomunica.efe.com\/#\/schema\/person\/38c335f1ce4cd42430576ef5499343b8"},"headline":"Visa to \u201cpave the future\u201d of AI-powered commerce in Latin America with OpenAI partnership","datePublished":"2026-06-10T22:42:35+00:00","dateModified":"2026-06-10T23:06:46+00:00","mainEntityOfPage":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/"},"wordCount":690,"publisher":{"@id":"https:\/\/efecomunica.efe.com\/#organization"},"image":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#primaryimage"},"thumbnailUrl":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2026\/06\/rss-efeb55275b109ced70cb06183ee8cb3b5bc483c5303w.jpg","keywords":["Visa"],"articleSection":["Commerce","Companies","Economy"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/","url":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/","name":"Visa to pave the future in Latin America with OpenAI partnership","isPartOf":{"@id":"https:\/\/efecomunica.efe.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#primaryimage"},"image":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#primaryimage"},"thumbnailUrl":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2026\/06\/rss-efeb55275b109ced70cb06183ee8cb3b5bc483c5303w.jpg","datePublished":"2026-06-10T22:42:35+00:00","dateModified":"2026-06-10T23:06:46+00:00","description":"Visa is seeking to \u201cpave the future\u201d of e-commerce driven by AI agents in Latin America through a new partnership with OpenAI","breadcrumb":{"@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#primaryimage","url":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2026\/06\/rss-efeb55275b109ced70cb06183ee8cb3b5bc483c5303w.jpg","contentUrl":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2026\/06\/rss-efeb55275b109ced70cb06183ee8cb3b5bc483c5303w.jpg","width":1920,"height":1281,"caption":"Handout photograph provided by Visa showing Nuno Lopes Alves, Visa Regional President for Latin America and the Caribbean, during the Visa Payments Forum in San Francisco, California, USA. EFE\/Visa. FOR EDITORIAL USE ONLY \/ NOT FOR SALE \/ AVAILABLE ONLY TO ILLUSTRATE THE ACCOMPANYING NEWS STORY (MANDATORY CREDIT)."},{"@type":"BreadcrumbList","@id":"https:\/\/efecomunica.efe.com\/en\/visa-pave-future-ai-powered-commerce-latin-america-openai-partnership\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/efecomunica.efe.com\/"},{"@type":"ListItem","position":2,"name":"Visa to \u201cpave the future\u201d of AI-powered commerce in Latin America with OpenAI partnership"}]},{"@type":"WebSite","@id":"https:\/\/efecomunica.efe.com\/#website","url":"https:\/\/efecomunica.efe.com\/","name":"EFE Comunica","description":"Contenidos para empresas","publisher":{"@id":"https:\/\/efecomunica.efe.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/efecomunica.efe.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/efecomunica.efe.com\/#organization","name":"EFE Comunica","url":"https:\/\/efecomunica.efe.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/efecomunica.efe.com\/#\/schema\/logo\/image\/","url":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2020\/12\/Logo-EFE-Comunica_png.png","contentUrl":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2020\/12\/Logo-EFE-Comunica_png.png","width":1080,"height":486,"caption":"EFE Comunica"},"image":{"@id":"https:\/\/efecomunica.efe.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/EFEComunicaAgenciaEFE","https:\/\/x.com\/EFEcomunica","https:\/\/www.linkedin.com\/showcase\/efecomunica"]},{"@type":"Person","@id":"https:\/\/efecomunica.efe.com\/#\/schema\/person\/38c335f1ce4cd42430576ef5499343b8","name":"EFE","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e5fcf26bedbd04dc20896c519164a13fe69c6913f5830d7db51543fa04eb30b4?s=96&d=identicon&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e5fcf26bedbd04dc20896c519164a13fe69c6913f5830d7db51543fa04eb30b4?s=96&d=identicon&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e5fcf26bedbd04dc20896c519164a13fe69c6913f5830d7db51543fa04eb30b4?s=96&d=identicon&r=g","caption":"EFE"},"sameAs":["http:\/\/efe.com"],"url":"https:\/\/efecomunica.efe.com\/en\/author\/efedesarrollo\/"}]}},"jetpack_featured_media_url":"https:\/\/efecomunica.efe.com\/wp-content\/uploads\/2026\/06\/rss-efeb55275b109ced70cb06183ee8cb3b5bc483c5303w.jpg","jetpack_likes_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pcEg1r-XYt","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/posts\/230545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/users\/198164071"}],"replies":[{"embeddable":true,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/comments?post=230545"}],"version-history":[{"count":9,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/posts\/230545\/revisions"}],"predecessor-version":[{"id":230550,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/posts\/230545\/revisions\/230550"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/media\/230546"}],"wp:attachment":[{"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/media?parent=230545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/categories?post=230545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/efecomunica.efe.com\/en\/wp-json\/wp\/v2\/tags?post=230545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}